What is the optimum number of restaurants that could be planned for a hotel?
Updated: Aug 3
I have worked in hotels with as many as 13 dining venues and some others that had 2 specialty dining/drinking venues and one ADD. In between, I have worked in others that had 5-6 dining venues.
I have also been to hotels that had 16 and 18 dining venues that were considered as F&B destinations and F&B revenues were exceeding the rooms share!
The number of dining venues that are planned for a hotel depends on several key considerations :
-Brand positioning in the case of international hotel brands. Where some brands are set to be dining destinations. (Casino hotels usually have high traffic and plan a lot of F&B venues ...)
-Location and access: A hotel that is located in the heart of a city would have more dining venues than a remote hotel unless the latter is a destination resort or an all inclusive resort where this type of resorts can have many dining venues.
-Owner's vision & feasibility study:Some owners might plan to have many dining venues in their hotel projects - In the case of independent hotels - where they depend on a combination of feasibility study & personal ambition in case they have a vision that they can set their hotel's F&B as a destination in the future.
The list of considerations & Factors that impact the decision of how many dining venues a hotel/resort can have can go on and on, but in the end, the "Feasibility study" should be the basis for any investor to consider building a business that should prove to be profitable.
A hotel can include so many dining venues but can convert many to conference / Meeting space after some time or convert these dining venues into rooms or other more profitable spaces that would benefit the business when the F&B venues keep making losses.
Therefore, profitability & F&B business sustainability, in the long run, are the factors that would lead the business owners of hotel / Corporate offices - to make decisions to add or reduce the number of venues at the end!
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